Narrow and deep beats broad and shallow.
Apollo, ZoomInfo, and Cognism built generic databases. We exist for the customer they can't serve — the niche-vertical sales team that needs 2,500 verified contacts in a segment no off-the-shelf tool covers.
Why we exist
Generic B2B databases are a commodity. They sell the same 50 million records to every customer, and the records decay 30%+ a year. For most sales teams that's fine. For sales teams selling into ADAS engineers in Korea, oncology PIs at NCI-designated centers, or OT-security buyers at F500 manufacturers — it's useless.
We built NPLUS Global for the second group. Narrow, deep, human-verified, refreshed on cadence, delivered in 48–72 hours.
How we work
Pod-based, native-language, four-region. Every engagement is sized to a small analyst pod with research, ops, and BD coverage — distributed across NA, EMEA, APAC, and LATAM. Every record is touched by a human in the buyer's home market.
Flat pricing, replace-or-refund guarantee, no per-credit traps.
Principles
- 1. Human verification before machine inference.
- 2. Niche depth before category breadth.
- 3. Compliance documented at the record level.
- 4. Refresh as a contract obligation, not a feature.
- 5. Flat pricing, no credit gymnastics.